There is a tremendous business opportunity in the plastic circular economy waiting to be exploited. P. Raghavendra Rao, India's Chemicals and Petrochemicals Secretary, has no doubts. "With half of India getting urbanized in the next ten years, and poverty rates falling fast, plastics consumption rates will increase," he said at The Week Connect initiative held in New Delhi. He is confident that in the coming days there will be many more ideas for reusing plastic. According to Nikhil Deshpande, head of Reliance Industries' sustainable solutions and climate change division, over the next five to eight years, millennials will come up with groundbreaking innovations.